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Hosted.com’s Website Builder is packed with SEO features, designed to enhance your site’s Search Engine Optimization (SEO) effortlessly. With tracking tools like Facebook Pixel, Google Analytics, Yandex Metrika, and Google Tag Manager, our Website Builder enables you to monitor your website and its performance more effectively.

Website Builder

SEO Features & Where to Find Them

Meta Information Optimization

Meta information is vital to enhance your website’s visibility and search engine ranking. It is an essential SEO feature and by carefully setting titles, descriptions, and keywords for each page, you can effectively communicate the relevance and content of your website to search engines and users alike.

Setting Title, Description, and Keywords

The meta tags appear at the top of your website page in the HTML code, and are vitally important. To edit them, follow these steps:

  • Go to “Settings” and select “Pages”
  • Click on the “SEO” tab and specify the following
  • “Title” – is the browser’s tab name for every page – and each page’s title must be a unique not more than 50-60 characters
  • “Description” – is a brief mini paragraph about the page’s content not more than 150-160 characters
  • “Keywords” are still used by some search engines, however Google doesn’t use them. However, adding them is a good way to keep track on the SEO for that page. Ensure that the keywords are separated by a comma
  • “User-friendly URL” – the default value is the page name specified in the navigation, use it if you would prefer a custom URL path. 
Custom Meta Tags Integration
  • Go to “Settings” and select the “Meta information” tab
  • Add the Custom meta tags that you want and click “Apply”.
Pages

This will make your URL user-friendly:

  • Under “Settings”
  • Select “Pages” and select the “SEO” tab
  • Add the page name in “User friendly URL”, separate the page name words with a hyphen and not a space – you can customize every page name apart from the Home Page.

Tracking Tools

Tracking tools play an important role in understanding and analyzing traffic and user behavior on websites. Facebook Pixel, Google Analytics, Yandex Metrika, and Google Tag Manager are indispensable tools for monitoring website traffic, engagement, and conversions. To set up tracking tools, follow the steps below.

Facebook Pixel

The two options to add a Facebook pixel include:

1. Using Analytics tab

  • Go to “Settings”, select “Analytics”
  • Paste the Facebook Pixel Tracking ID
  • Click “Apply”

2. Using the Pages tab

  • Go to “Settings”, select “Pages”
  • Chose “Scripts” tab
  • Paste the Facebook Pixel code in the “Before </head>” field
  • Click “Apply”
Google Analytics
  • “Settings”, select “Analytics”
  • Insert Google Analytics Tracking ID
  • Click “Apply”
Yandex Metrika
  • “Settings”, select “Analytics”
  • Insert Yandex Metrika Tracking ID
  • Click “Apply”
Google Tag Manager
  • Go to “Settings”, select “Pages”
  • Chose “Scripts” tab
  • Paste the Google Tag Manager code in the “Before </head>” field
  • Click “Apply”

Content

Effective content optimization is essential for improving your website’s search engine visibility and user experience. This involves crafting compelling titles and subtitles that accurately reflect the content while incorporating relevant keywords to enhance SEO. Be sure to have these elements as part of your content structure:

  • Titles and subtitles
  • Alternative text for images, anchors for elements, etc.
  • Links

Optimizing Website Content for SEO

H1 Header and H2 & H3 for Subtitles
  • H1 Header is used for the page title and is important for search engines to track
  • Each page can have only one H1 Header
  • Try and use keywords or phrases in heading, but don’t overdo it.
  • Select “Text” and on the top toolbar choose “Edit Text”
  • Choose the heading type and complete
  • Use H2 and H3 tags is for subsections within the content
Alternative Text for Images
  • Ensure that the image file name is correct and represents the image
  • Remove all spaces between file name words and substitute with either a hyphen or an underscore
  • Add image to your website page
  • On right side toolbar complete the appropriate “Alternative Text”
Add Element Names
  • Add the Element that you want
  • Scroll down to “Advanced” in right toolbar and add the “Anchor Name”.
  • Highlight text and press icon in main toolbar
  • In “Link properties” choose type of link
  • Click “Apply”.
Multilingual Content
  • After adding multiple languages to your website
  • You can change the “Alternative Text” for images into each language
  • And do the same with any Link properties, etc.

Advanced SEO Configuration

Implementing more intricate and technical strategies can be achieved through advanced SEO configurations. This includes tasks such as optimizing robots.txt and .htaccess files, while fine-tuning server settings for optimal crawling and indexing by search engines.

Robots,txt
  • Select the “Settings” icon and then select “Settings” from the drop down
  • Click on the “robots.txt” tab
  • Press enable robots.txt
  • Insert the script and click “Apply”
  • NOTE: This requires an understanding of coding, so please ask your developer for assistance.

.HTAccess

Hyper text Access is a configuration file on the server and should be used with utmost care. 

  • Select the “Settings” icon and then select “Settings” from the drop down
  • Click on the “Custom .htaccess” tab
  • Press “Enable .htaccess”
  • Insert the script and click “Apply”
  • NOTE: Please ask your developer for assistance prior to editing this file.
Sitemap

Website Builder will automatically generate your Sitemap once you have published your website.

  • To find the link to your Sitemap
  • Select the “Settings” icon and choose “Settings” from the drop down
  • Click the “Analytics” tab
  • The link is in the last text block under “Sitemap URL”
HTML
  • Select the “Settings” icon and choose “Settings” from the drop down
  • Click the “Meta information” tab
  • Add your Custom Meta Tags
  • Click “Apply”
  • For custom coding, ensure that your HTML code is neat, and optimized to the best of your ability 
SSL Certificate

Hosted.com’s Website Builder automatically provides SSL certificates.

  • They are automatically added
  • The https:// URL prefix is ranked higher in organic search engine results than http://

Additional Information:

Overview of SEO Features

Hosted.com offers the best and simplest Website Builder, tailored for those seeking a professionally designed online presence. As an add-on to our cPanel Web Hosting plans, you can effortlessly build phenomenal websites, on a budget. Our website builder boasts over 200 themes, drag-and-drop widgets, and mobile-responsive designs – ensuring your website looks great on any device.

Link: https://www.hosted.com/hosting/cpanel-web-hosting

Additionally, customers receive a free domain registration, spam and virus filtering, SSL certificate, superior support, and user-friendly control panel when adding the Website Builder to your cPanel Web Hosting plan. With its intuitive interface and robust features, Hosted.com’s Website Builder simplifies website creation for small businesses and startups, enabling them to achieve their online goals.

Importance of SEO in Website Development

When developing a new website, SEO is significant for ensuring visibility and success among your online competitors. SEO techniques optimize websites to rank higher in search engine results, and in turn, increase organic traffic and attract potential customers. By incorporating strategic keywords, tailored content and enhancing user experience, chances of being discovered increases.

If you have any issues implementing or configuring SEO tools offered by our Website Builder, you can contact our expert, friendly Support Team by logging a ticket.

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